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Document: Enterprise Video Security Components & Services
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Maza drives 100x more viewers to live video product launch.
How did Mazda drive 100 times more viewers to a product launch? At the LA Auto Show in 2015, 3,400 viewers watched the unveiling of the MX-5 RF. In 2016, Mazda introduced the CX-5 crossover at the same show. This time it added IBM Cloud Video's LiveAd service and attracted 100 times more viewers than the year before. That's 390,000 people instead of 3,400.
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Definitive Guide to Enterprise Video Infographic
Video moves people. More than any other medium, it can make them feel. Streaming video can reach just about any connected device, so it's changing how fast and effectively people communicate. The Definitive Guide to Enterprise Video provides innovative ideas to help you learn how cloud-based video platforms can make it easier to create, produce, manage and measure the use of video.
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Improve Employee Engagement Through Live Video
A surprising number of employees, 41 percent, admitted in the Gallup survey that they do not understand what their companies stand for or how they differ from their competitors. Live video streaming can be a highly effective communication method, when you consider the fact that spending about $100 per employee communicating in a more efficient way could yield a 50 to 1 return on investment. Find out how in this informative whitepaper.
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